Good (design) Vs. Bad (design)

Just by looking at the business card you can tell that it's a business card for a photographer. The simplicity of making the card looking like a camera is genius. The clear design to see through the card. There's little color to it to keep it as simple as possible and not take away from the design itself. It also has all the information neatly at the bottom in white to contrast against the black. It's not too much and just gets right down to it. Giving you all the information you need to contact this person.





Now, this business card is awful. There is just too much going to. It becomes way to distracting. The lightning in the background serves no purpose and relates no way to what the business is about. There's too much color going on and while it does give you information, it's still confusing. There's two phones numbers. How do you know which one to call? There's too much red and dark colors.




This brochure really appeals to me. I think the colors really pop out and contrast nicely with the one on the opposite page. Where it says "About us" the kurning is really well spaced between each other and I like the the About and the Us are different colors and one is bolded. They are different, but not too different. It catches your eye and very clean and sleek. The leading is really nice in the about us section and the services on the other page. The colors pop and teh neatness of it really appeals to the human eye.





There's a lack of color. It's not even a white background it's more of a dirty white. It reminds me of an old sock color. This has a lack of color and becomes very uninteresting. It even says on the middle page "To make your visit more enjoyable" But who wants to read it when it's this boring. The illustrations are lacking and boring. The light pink color throughout does not mix well with the old sock color. The fonts are all different and do not match at all. This is just way to bland.







This flyer is done brilliantly. The mix of mic for the karaoke and the ice cream cone for the summer is very creative and photoshopped well. There isn't too much information but just the information you need. Each section of information is a different font, but mix well with this theme. The way it is designed, you move your eye from the top to the bottom. The eye tracing is excellent in this flyer. The boarder dark brown color is a nice touch when being compared to the blue sky.














This flyer has way too much going on. Whoever designed it wanted everything they wanted to say on it. The fonts are too strange giving off a weird color scheme. They were trying to go for a scary or spooky feel to it, but it just doesn't make sense. The dark background doesn't work the bright colored fonts and the green writing in the left hand corner, you can't even read because it is too small and hard to read with the lighter color coming from the skull. The images jsut seemed to be copy and pasted on and just look like they do not belong.